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GSC

GSC metrics and GEO signals should be reviewed together

Use clicks, impressions, CTR, position, and AI exposure signals to decide what a page needs.

Search remains the quality baseline

GSC does not prove AI recommendations, but it explains visibility and click issues that still shape page quality.

  • When impressions fall, check indexing, titles, demand, and page coverage.
  • When CTR falls, check title, description, price, inventory, and intent match.
  • When position moves, compare technical scan results and content changes.

GEO advice should become page-level tasks

If a product page has AI collection, GSC decline, and low conversion, Ptero should produce a page task instead of generic advice.

  • Add Product schema, FAQs, comparison copy, and inventory context.
  • Write recommendations into Task Center with sources, fit notes, and expected impact.
  • Review across at least seven days instead of judging by one-day movement.